Are gift certificates not personalized enough? Do we really care or have we spent any time considering our family member, friend or co-worker's interest as to what they would enjoy as a gift?
My personal experience in this quest is, yes to all the above! A gift certificate is the gift that keeps on giving. Once you know the likes, dislikes, passions of the recipient, it is not only easy but a pleasurable experience for them and you. They don't have to spend the full amount all at once. They have the pleasure of experiencing the fun again every time they use it.
I remember purchasing a certificate several times over the years for my wife at her favorite store for Christmas and was pleased and amazed at how much she enjoyed herself again and again. The key is to have some idea of what the recipient likes. Then allow them to make their own choices. Whether spent all at once or over a period of time, it will be a wonderful experience for all involved.
Monday, November 16, 2009
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